Sola salon studios
Sola Salons have a unique approach. Their dynamic office spaces allow for talented stylists, nail artists, and massage therapists to customize and run their businesses with independence. Sola approached Humdinger & Sons to elevate their brand presence across three location’s social platforms. We captured a range of portraits, spaces, action, and behind the scenes shots at the new Boston locations to be used as needed for future marketing and social sharing purposes.
We kept a simple, high glam look and feel by using solid backgrounds and black or white photography with high contrast lighting and played with dynamic shadows.
Spaces and Products
We used bold, minimal vignettes from a select salon areas with products and tools. Lightly styled and composed.
after 3 weeks
increase in page followers
increase in page reach
like increase to pages
increase in engagement
We developed a clean, beautiful profile and content range that was consistent and recognizably branded across all three Boston locations.